Claudia Sauter-Steiger
Member of the Board of Directors | Advisor / Communications, PR & Marketing expert
Passion is the steam to my locomotive that drives my success.
Passion
I apply my experience from leading positions in the financial services, ICT and insurance industry to build and scale great enterprises. I do this as Non Executive Board member, Adviser and Business Angel in start-ups and established enterprises. I have a proven track record of leading companies through significant changes and crises including mergers & acquisition, digital and agile transformation. Extensive experience in customer centric strategy development across B2B and B2C industries. Trusted advisor on executive and non-executive board level with a strong network. Passionate about bringing people and data together and creating sustainable growth, innovative solutions and scalable success whilst fostering a resilient and empowering corporate culture.
In short: Member of the Board of Directors with Group Corporate Communications/Marketing/Public Relations/Digital/Public Affairs/Reputation Management/Crisis Management
Extensive experience in international companies in insurance, financial services, ICT, startups
Skilled in: Corporate Communications/Marketing/Public Relations/Digital/Public Affairs/Reputation Management/Crisis Management/Investor Relations/Sustainability/Strategy/Culture Management
Market understandinng/sector: Fintech, ICT, Insurance, Banking, Financial Sector, SME, Startups, Blockchain, Crypto Assets.
Passion is the steam to my locomotive that drives my success. I’m analytical and creative and consider myself to be extremely passionate about strategy, leadership, start-ups, communications, digital and branding and while being a visionary thinker I never lose sight of the critical details that make up a successful project.
Besides my job I’m a design addict. I’m a lover of all kinds of creative and beautiful things in architecture, furniture design and fashion. What fascinates me most is how clever people solve complex practical problems in an emotionally appealing way. I think you can learn a lot from design and apply it one or the other way to a company’s communication architecture.
I’m always interested in hearing from colleagues or just creative folk, so feel free to contact me if I can be of any help to you.
Claudia
Experience
Projects and Jos
Sep 2020 - now
Member of the Board of Directors / Equipe Agency
Full Service Agency
Part of being an active board member is sharing that passion with others, inspiring them to become involved with Equipe. I determine and monitor the organization’s products, services, and programs. In addition, I keep up to date on competitors and developments in the organization’s field. I periodically review the strategic plans and review whether goals are being met.
Januar 2021 – now
Advisory Board Member / Innosource
At InnoSource, we provide tailor-made advisory services to startups, corporates and venture capitalists.As an independent division of the renowned Swiss Family Office Toledo Capital AG, we specialize in identifying and handpicking outstanding innovation from the Israeli and global high tech startup ecosystem and connecting markets, innovators and investors.
As a Advisory Board Member I'm supporting InnoSource through my network in connecting successfully corporates and VCs to jumpstart innovation and change. Part of being an active board member is sharing that passion with others, inspiring them to become involved with InnoSource. I determine and monitor the organization’s products, services, and programs. In addition, I keep up to date on competitors and developments in the organization’s field. I periodically review the strategic plans and review whether goals are being met.
I successfully coaching the team in Branding, Communication and Marketing.
Jan 2017– Jan 2021
Advisory Board Member / Swiss Startup Group
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Sep 2017 - Jan 2020
Head of Corporate Communication & PR / General Manager / Helvetia Insurance Group
Public relations: positioning of topics and people; developing strategies
Media: Media releases, media training, media workshops; press conferences:
Crisis communication, professional articles, interviews, media analyses
Agency management: negotiating contracts
Internal communication: CEO communication; management communication;
Employee communication, create employee magazine, change communication,
Designing and implementing staff events, road shows, surveys
Corporate publishing: design and write annual report; create CEO magazine; staff magazine; studies
magazine; employee magazine; studies; white papers; web content
Digital: create/implement strategy; social media, web, intranet, videos, animations
Jan 2001 – Aug 2017
Head of PR & Communications / Director / PwC Switzerland
External communications:
PwC’s positioning and communications strategy
Media relations: media training for PwC experts; workshops, press releases, crisis communications, expert articles, interviews, media conferences, journalist surveys and media monitoring
Liaison with agencies and PwC Global - especially crisis communications; WEF communications; surveys
Internal communications:
Developing and implementing communications strategies
CEO communications; staff magazine, print and online; corporate films; social media; change communictions; staff events
Corporate publishing: corporate publications; annual review online - print; corporate web content
Social media strategy and accounts
Corporate events:
Concept and organisation of quality networking events
Jan 2000 – Dez 2000
Head of Marketing & Communications / Critical Path
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Mar 2021 – now
Advisor UMushroom AG
UMushroom AG is a fintech startup in the investment management sector. I advise the company on branding, communication and marketing.
Sep 2021 – now
Advisor Calingo insurance AG
Calingo is a fintech startup in the insurance sector. I advise the company on branding, communication and marketing.
Jun 2021 - now
Advisor CAT Financial Products AG
CAT FP is a broker in the structure product field. I advise the company on branding, communication and marketing.
Januar 2023 – Juni 2025
Berufsbezeichnung, Unternehmen
Ich bin die Beschreibung einer früheren Arbeitsstelle. Beschreiben Sie das Projekt oder die gesammelten Erfahrungen kurz und bündig. Am effektivsten ist Ihr Lebenslauf, wenn dieser die wesentlichen Informationen über Ihren Werdegang und Ihre Ziele enthält und vom Leser leicht und schnell überflogen werden kann.
Education
Stay Curious
Aug 2020 - Jan 2021
Technology Entrepreneurship: Lab to Market; Harvard University
Aug 2020 – Feb 2021
Influencing: Storytelling, Change Management and Governance; Macquarie University
Okt 2020 – Feb 2021
Institute for the Future; Futures Thinking
Sep 2019 – Aug 2020
Blockchain Revolution; Insead
Sep 2020 – Feb 2021
Human Resources Management/Personnel Administration, General; Macquarie University
Sep 2019 – Aug 2020
Foundation of Data Science; Stanford University
Jan 2002 – Dez 2002
Dipl. Journalism, Schule of Applied Linguistic (SAL)
Jan 1998 – Jan 2000
Dipl. Interior Design; Neue Kunstschule Zürich
Apr 1994 – Feb 1999
Dipl. Publizstik, Public Relation; Schule of Applied Linguistic (SAL)
Jan 1994 – Jun 1997
Dipl. Commercial Art; Neue Kunstschule Zürich
Jan 2020 – Juni 2020
Innovation: From Creativity to Entrepreneurship; University of Illinois at Urbana-Champaign
Mar 2020 – Oct 2020